Maxx Feldman
Partner - Business

Maxx heads the business group of Do Up. He is empowered to improve the process of connecting beauty professionals and clients.

Alessandro Incerto
Partner - Engineering

Alessandro leads the development operations of Do Up. He specializes in creating the unique technology behind the app.

Lerthon Theuma
Partner - Marketing

Lerthon manages the branding and marketing of Do Up. He pushes out the message and tone of the brand to the world.